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ROOTED

IN THE

USA

The “Rooted in the USA” campaign speaks to Coleman's past, present and future.  It also reminds loyal fans that Coleman still builds over 13 million products every year in three USA plants that employ over 925 workers. Coleman is proud to still utilize good ol’ American know-how to achieve the highest levels of craftsmanship. 

CAMPAIGN ICON

Coleman's Rooted in the USA icon is an addition to the Coleman® identity family. Sharing design elements with our standard Coleman® logo.

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CAMPAIGN STYLE GUIDE
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